Website owners often spend most of their time researching how they can to improve their Google rankings and get their website noticed. It is common knowledge that PageRank is an important factor in how well a particular page of content ranks within the Google search results. What is PageRank? Many website SEO specialists will tell …
How Important Is PageRank In Modern SEO Campaigns? Read More »
Every small business wants to produce organic traffic from Google. Online search engine optimisation, or SEO, is a cost-efficient tool for increasing your brand’s presence on search engines. The best method to get your small business noticed on search engines is to hire a local SEO service provider. After all, they’re the experts in their …
Hiring An SEO Specialist – What You Need To Know Read More »
Managing Pay Per Click adverts is just another thing that small businesses have to think about and deal with. It is common knowledge how Pay Per Click ads, or PPC ads, help a small business, but whether they have time to implement it and do it properly and enough to gain some sort of benefit …
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In April 2020, a Digital Services Tax (DST) was introduced for businesses offering different online services. This included things like search engines, social media and online marketplaces. The aim was to help regulate the currently unregulated digital industry. Fast forward a few months, and Google made an important announcement. They said that they would make …
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Small Businesses have a wide range of marketing options and most don’t know what is suitable for their individual needs. In this guide we’ve put together 43 marketing options that will get your marketing campaign for your business up and running!
What Are Backlinks? A simple way to think about what backlinks are is to say they are a kind of internet manipulator. It links one site with other external websites that contain links to this site. Backlinks are used for SEO purposes in order to optimise a website in the correct way. These external links …
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49% of Google searches result in no clicks to websites. This is the shocking statistic that could see many online businesses fail if they don’t adapt.
49% of Google searches result in no clicks to websites. This is the shocking statistic that could see many online businesses fail if they don’t adapt. Google’s mission is to optimise all online information and display the best at the top. Their second aim is to provide users with answers to their searches, be this in the form of a product carousel, news carousel, company details, frequently asked questions or a train times listing.
How many of you want to generate more leads and customers at a quicker, sustainable pace? SEO (Search Engine Optimisation) is a powerful way to get prospects and new customers. Black Hat SEO techniques give quick results but can have dire consequences in the future.
How many of you want to generate more leads and customers at a quicker, sustainable pace? SEO (Search Engine Optimisation) is a powerful way to get prospects and new customers. Black Hat SEO techniques give quick results but can have dire consequences in the future.
This article discussed what bad website optimisation looks like and how this can affect your website. You can find out how to hire a good seo company, and what questions you should ask them. As well as knowing what to look out for, you should also know how to spot a rogue SEO company. If you’re unsure of what you need to avoid, we detail the outdated SEO practices that should be avoided.
Today we’re discussing how PPC (Pay Per Click) advertising spend can be reinvested to help improve your Search Engine Optimisation efforts.
